Next to the products, Steve Jobs also drove the marketing of Apple relentlessly forward.
Click here to read the article and see the presentation on how he talks about getting the company back on message, after he took the helm of the company again.
Once you’re done with that, check out Guy Kawasaki’s post on things he learned from Steve Jobs. It’s an interesting and thought provoking read. I especially like the first two: expert are clueless, and customers cannot tell you what they need.
Posted this in 2006.. Not much seems to have improved. The way of the future indeed.
We may think we multitask, but in reality we switch-task, and it’s not doing us any good, according to an article at HBR.
- The author of the article stopped multitasking, and discovered six things:
- First, it was delightful.
- Second, he made significant progress on challenging projects.
- Third, his stress dropped dramatically.
- Fourth, he lost all patience for things he felt were not a good use of his time.
- Fifth, he had tremendous patience for things he felt were useful and enjoyable.
- Sixth, there was no downside.
Frustrated office work at his desk — Image by © Blue Jean Images/Corbis
www.checklist.com … it’s a great site for whenever you need a … checklist! Any checklist.
Six keys to being excellent.
We are what we repeatedly do. If you want to be really good at something, it’s going to involve relentlessly pushing past your comfort zone, along with frustration, struggle, setbacks and failures.
Here is some more on self-control and willpower: “how to boost your willpower“.